JC Whitney Taps OneupWeb for Search Engine Services

JC Whitney, a direct marketer of automotive accessories and parts, has selected Oneupweb to provide search engine marketing services.

“Oneupweb won our business because of their straightforward approach to driving and measuring search engine marketing results,” said Brian Marcus, Internet marketing manager for JC Whitney in a statement. “A nationwide survey of more than 600 auto enthusiasts revealed that 85% of automotive enthusiasts use the Internet as an information source and 60% purchase parts online.”