InfoUSA will begin compiling data on small businesses in the United Kingdom during 2006. The file will contain information from a variety of publicly available sources, including printed directories.
In addition to the base information, the Omaha, NE-based data firm will conduct between 2 and 3 million telephone surveys every year to augment the file with a variety of information, including: Trading address; name of the owner or manager; number of employees per location; whether the location is rented or owned; whether the business is a single location or part of a larger company; number of PC and telephone lines.
InfoUSA will use this data as the backbone for sales of UK-based mailing lists; the creation of SalesGenie UK; UK business credit reports; a series of printed or DVD business directories; and other licensing opportunities.
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