Goodman Marketing Partners, A DM Agency, Opens

Goodman Marketing Partners Inc., a full-service direct response marketing firm, has opened in San Anselmo, CA. Carolyn Goodman, formerly of the 360 Group, San Rafael, CA, is its president.

The new company already has Seattle Storm, Colligo Networks, Pathways Health, St. Supery Vineyards & Winery, NorthPole Inc. and One Legal on its roster of clients.

Goodman Marketing’s offerings include research, database design and management, customer profiling, predictive modeling, ROI analysis, direct marketing planning, direct mail/email/DRTV and DR print development and execution, telemarketing and fulfillment management and campaign analysis.