eBay targets small-business owners who sell—and buy—goods online with a Dream Big, Save Big sweepstakes and some expert advice.
The sweeps runs Feb. 19 through April 15. Weekly drawings award gift certificates redeemable at eBay’s small-business site (business.ebay.com), laptops and other prizes from promotional partners. Registered business.eBay users can participate; users get an automatic entry each time they buy something on the site.
A separate essay contest asks entrants to explain how eBay has or will help their business. Business.eBay registrants vote on the essays; five finalists win a cash prize and trip to eBay’s San Jose, CA headquarters to meet President-CEO Meg Whitman and other business experts who’ll offer advice. The site also carries content from the Small Business Administration. Zipatoni, St. Louis and Chicago, handles eBay promotions.