Direct Media Inc has named Karen Mayhew as executive vice president of the consumer list and insert media management division.
She has been with Greenwich, CT-based Direct Media for more than 18 years, working on consumer list marketing with an emphasis on catalog, continuity and mass-market files. She became a vice president in 1993 and was voted the company’s sales person of the year in 1996.
“It is a wonderful thing to see one of our own rise through the ranks to become a senior member of our company,” said Larry May, CEO, in a statement.
She is a member of the New England Mail Order Association, the Direct Marketing Club of New York and the DMA Catalog Council.
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