Laura Colona, formerly the Direct Marketing Association’s director of media relations, has left the DMA and taken a media relations position with Vibrant Media, a contextual video advertising firm based in New York City. Colona’s last day with the DMA was April 18.
In her DMA position, Colona was a primary press contact. For the immediate future, press relations will be handled by Stephanie Hendricks, the DMA’s director of public affairs.
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