Attention to Detail
It's rare for an international packaged goods company to talk about a product under development until, that is, it launches. This month, we catch Gillette
Consumer Marketing
Sole Survivor
After years of occupying third place among the Big Four television networks and seeing its audience grow as old as Dick Van Dyke's shtick, New York City-based
AGENCY MOVES
Clear Channel Communications, Inc., Chicago, named Alan Weintraub group director of marketing development for Clear Results, a marketing division created
Bad is Good
Coupon clippers rejoice. Those involved in the manufacture, distribution, and fulfillment of coupons give a cautious thumbs-up, too. With consumer confidence
April 1, 2001
Client Side
New York City-based Triarc Companies, Inc. promoted Michael Howe to president and ceo of the Triarc Restaurant Group. He succeeds Jonathan May, who will
ACCOUNT ACTION
Woolf Associates, Boston, MA, retained as sales agency for the Hyannis Port Challenge. New York City-based Loews Cineplex Entertainment tapped MarketSource
Bottoms Up
Americans say they're hitting the bottle more often than they should, according to a Gallup Poll. Sixty-four percent of Americans say they drink alcoholic
NEW AND NOTEWORTHY PRODUCTS
Lock and Load The new Gear Lock from Montgomery, AL-based Abstrac Products is perfect for school lockers, backpacks, key-chains, skis, and more. The item
The Other Lawsuit
Pork producers are fighting in court to keep a $51.4 million marketing program that the U.S. Department of Agriculture wants to scrap. Producers won a
