Discover Taps Quris for e-CRM Work

Posted on by Chief Marketer Staff

Discover Financial Services, Denver, has tapped Quris, an electronic customer relationship management systems provider, to enhance its customer efforts. The budget was not disclosed.

Quris reportedly will work with Discover to integrate, manage and expand its existing e-mail efforts using more outbound electronic communications programs. Services will include consulting, creative design, product development and data analysis.

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