Direct Media Inc. has been named to manage the Society For Human Resource Management (SHRM) file. The appointment took effect April 18.
The file consist of a masterfile of 173,000 members and paid subscribers to HR Magazine, the most widely read magazine in the HR industry, Direct Media said.
SHRM is the world’s largest association devoted to human resource management. The society’s mission is both to serve human resource management professionals and to advance the profession.
List selections include paid buyers of HR-related books and products, undergraduate and graduate students of human resources, and certified human resource professionals in specialty fields such as benefits, HR technology, training and development, consulting, compensation, recruitment, and labor relations. Also offered are title, function, company size, geography, business type, membership, gender and more. The cost is $110 per thousand names.
The file was previously managed by Mal Dunn Associates Inc., Brewster, NY.
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