Digital + Social
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Email
Anti-Spam Project Unearths Dark Humor from Enron Employees
The Spam or Ham project, an effort spearheaded by anti-spam technologist John Graham-Cumming to categorize 90 some thousand e-mails into an accurately labeled database of spam and wanted e-mail, has unearthed some dark humor from Enron.
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Email
Utah Tries End Run in Registry Defense
A Utah Republican is trying to get a federal bill passed that would kill efforts by marketers and others to overturn the state
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Email
Keep Mailing Those Gmail Addresses: Return Path
According to Return Path, not only is Google’s contextual ad program not adversely affecting advertisers, Gmail address holders respond better than subscribers to other services.
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Email
Project Aims to Clean Spam Data, Help Filters
A volunteer project is underway that has the potential to help spam filters avoid false positives, where anti-spam software mistakenly tags wanted e-mail as spam.
Dubbed “Spam or Ham,” the project asks volunteers to look at as many of a series of random e-mails as they want, and label each as either spam—unsolicited e-mail—or ham—wanted e-mail.
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Email
You’re Not as Funny as You Think
A series of five studies by four business school professors from New York University, the University of Chicago and the University of Illinois at Urbana-Champaign, asked a bunch of people to e-mail funny and sarcastic phrases to one another and predict whether the messages
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Email
Marketers Turn to Trackable Media
Mass marketing may be growing in some quarters, but not among the business-to-business executives surveyed by Epsilon.
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Email
Stupid Media Watch: Utah Paper Conveniently Overlooks the Obvious
In its ongoing one-sided coverage of Utah’s misnamed child-protection do-not-e-mail registry, the Deseret Morning News ran a blurb last week headlined “Anti-Porn Registry is Defended” that should have been headlined “Anti-Porn Registry is Demonstrable Failure.”
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Email
Stupid Government Watch: FTC Loses Laptops, Data
The Federal Trade Commission last week reported that two of its laptops had been stolen containing the personal information of about 110 people.