Just in time to help consumers with their New Year's resolution to exercise, Bally Total Fitness has teamed with QSRs, TV networks and hotels to promote exercise. Along with Yum! Brands, Inc., Bally Total Fitness is offering a free four-week gym ...
A new American Express branded gift card will be available to the real estate, homebuilding and mortgage industries beginning this month. The Housewarming Gift Card is personalized with the recipient's name embossed, has a unique American Express ...
Food Network is letting viewers in on the action as part of its new primetime series, Iron Chef America, offering several interactive components and a watch-and-win contest. Viewers can sign on to Foodnetwork.com to vote on winners and judge chefs ...
The National Basketball Association and global children's publishing and media company Scholastic will run a nationwide in-school essay contest that will be promoted through Scholastic Book Clubs to promote the launch of its 2005 series of books. The ...
Burger King. Corp. is the latest big name brand to join The Apprentice and will be featured in the show's third season, which premieres Jan. 20. Season three has Tana pushing Burger King's new product The Apprentice follows a group of 18 people vying ...
GSN is sponsoring a new sweepstakes to promote its new reality series American Dream Derby, offering the grand-prize winner an all-expense paid trip to the Kentucky Derby. Formerly known as Game Show Network, GSN's newest entry into the world of ...
Hallmark has forged a new partnership with Grammy Award-winner Martina McBride by which she is the featured artist for its 2005 Valentine's Day CD, My Heart, to be released this month. The album will include eight songs, including two exclusive tracks ...
Fans of NBC's The Apprentice can take their enthusiasm for the hit TV show to sea, as Expedia.com and Trump World Magazine have launched The Apprentice Legend Cruise. The venture is the first-ever themed cruise based on The Apprentice reality show. The ...
Virgin Digital, the digital entertainment platform of the Virgin Group Ltd., and Foot Locker, Inc., announced a promotion and sweepstakes to offer exclusive content from Island Def Jam artists LL Cool J, Ludacris and Ja Rule, all via Virgin Digital ...
Monster.com has begun a TV and radio campaign that will culminate in an online Ultimate Career Day blitz on Feb. 1. The jobs Web site will let employers who are new Monster customers list one job for free on the site, then make that bank of jobs ...
