The Hallmark Channel is out with a new holiday sweepstakes that dangles a trip for two to Los Angeles and a VIP visit to the set of a Hallmark Channel Original movie. Starting Jan. 27, consumers can register at Hallmark Channel's Web site or make an ...
Marketers are eyeing environmentally friendly alternatives to plastic for their gift and loyalty cards. Last week, card maker Arthur Blank & Co. launched a corn-based card that has the same appearance and durability of plastic cards. Blank's CornCard ...
Eos Airlines is out with a new rewards program that lets consumers redeem travel rewards on any airline without restrictions. Under the program, Eos Club 48 gives business executives and high-end leisure travelers the chance to redeem rewards for travel ...
MCDONALD'S USA: has distributed coupons for free packages of Apple Dippers to more than 1,500 Texas fourth-grade classrooms in support of the Texas Department of Agriculture's Square Meal program and the U.S. Department of Agriculture's revised food ...
At the recent Consumer Electronics Show, Yamaha Electronics Corp. showed attendees that it is serious about entering the premiums and incentives market with its home-theater products. During the event, the company showcased its YSP-1 surround sound ...
Wireless telecommunication giant Alltel is hoping to spread some love just in time for Valentine's Day. In its Postmarked with Love Valentine's Day Sweepstakes customers can create Fujifilm mobile postcards with their camera phones by selecting a ...
To help launch its new vehicle, the Buick Lucerne, Buick has kicked off the 2006 PGA Tour season with a sweeps tied to Tiger Woods. The stakes are high as one fan will win a Lucerne each time Tiger Wood finishes first at 2006 PGA tour events, which ...
Chili's Restaurants are helping customers escape the winter doldrums in exchange for the warmer climates of the Southwest under a new sweepstakes with Southwest Airlines. Customers who visit participating Chili's restaurants can enter the Chili's ...
Wal-Mart Stores have enlisted Elmo and his pals as part of a project to help young children in military families deal with the stresses of life in the armed services. As part of a nearly $1 million donation from Wal-Mart, Sesame Workshop— educational ...
Chevrolet is out with an experiential marketing campaign to educate consumers about its new Silverado Hybrid pick-up truck and tout its benefits as a great setting for a tailgate party.
