Starbucks Corp. plans to boots its reach and open full-service licensed stores in Stop & Shop supermarkets this year. The deal puts the squeeze on rival Dunkin’ Donuts, which already operates in more than 100 Stop & Shops.
Federated Department Stores has hired Anne MacDonald as CMO for the retail giant and president of Macy's Corporate Marketing division.
Kimberly-Clark Corp. has introduced the Cottonelle for Kids product line, calling it the first-ever combined dry bath tissue and moist wipes system for youngsters. The launch is supported by a multi-million dollar ad and promotion campaign, one of the brands largest initiatives that will run this year.
When looking for a job, college students will take all the help they can get. And thanks to a mobile tour launched this month to promote CBcampus.com, a...
Toyota Motor Sales USA, Inc. and the NBA will give one fan the chance to meet an NBA player, fashion and media icon Marc Ecko, or music mogul Jermaine Dupri.
Wal-Mart Stores will remodel 1,800 stores over the next 18 months and expand its Metro 7 private-label clothing line to 1,500 stores as part of its ongoing effort to appeal to higher-end shoppers.
TurboTax is giving taxpayers up to $1,200 more on their tax refunds—via gift cards.
Subway restaurants are rolling out branded cash cards to ease payment options and give customers new gift-giving options.
SpongeBob SquarePants has returned to Burger King under a new promotion with the chain touting 20 different character premiums tied to a Nickelodeon episode and a new direct-to-DVD movie.
Forget that pretty sweater or fancy hat, it was all about gift cards over the holidays.
