Baskin-Robbins Launches Cake-A-Day Giveaway
Baskin-Robbins is out with a new promotion that offers the chance to win an ice cream cake of choice.
Baskin-Robbins is out with a new promotion that offers the chance to win an ice cream cake of choice.
Marvel Entertainment has joined forces with Triple-A Baseball to distribute comic books at games this month.
Canon USA will field a team of Maria Sharapova look-alikes to cruise Manhattan streets and promote its new PowerShot line during the U.S. Open Tennis Tournament next week.
Chase, MasterCard and Telemundo are rolling out a financial education tour this week aimed at Hispanic consumers in five major U.S. markets.
Wise Foods has partnered with Modell’s Sporting Goods for a second time after finding success with a sweepstakes last year.
McDonald’s is promoting its latest snack wrap with a viral campaign that gets consumers thinking about snack time.
As baseball fans’ interest in the pennant races peaks, Taco Bell is pushing its image as a Major League Baseball sponsor with a World Series sweepstakes.
McDonald’s is planning to launch a reality TV show to document its selection process and the journey 100 kids will have that it sends to the 2008 Olympics.
Visa is enhancing its pro football profile in a major video game play through an embedded presence in Electronic Art’s “Madden NFL 08,” set to go on sale Aug. 13.
Showtime is tapping into people’s natural tendency to be curious to promote two of its original shows.