7UP, Celebrity Chef Team up for a Winning Recipe
Chef Carlos Fernandez of Hi-Life Café in Fort Lauderdale is touring supermarkets in Chicago, Houston and Dallas this month and July to offer live demonstrations of healthy cooking with 7UP soda.
Chef Carlos Fernandez of Hi-Life Café in Fort Lauderdale is touring supermarkets in Chicago, Houston and Dallas this month and July to offer live demonstrations of healthy cooking with 7UP soda.
Two unofficial “citizen journalists” will be plucked from the crowd and sent to the presidential nominating conventions this election season as prizes in a user-generated video contest running on MySpace and sponsored by NBC News and MSNBC.com.
Dunkin’ Donuts hopes to score in-store traffic and boost sales with an instant-win game that gets some promotional support from two Major League Baseball pitchers.
Nestle Purina PetCare Co. is on the hunt for a new mug to put on its packages of Alpo dog food. And it’s asking pet owners to send in video clips of their pooch for a chance at stardom on millions of Alpo cans.
The Tic Tac brand is asking the public for its help to narrow down the field of entries in its latest contest, which asked users to create videos showing their best Tic Tac moment.
Hilton Hotels Corp. is rewarding members of its loyalty program with free concerts for qualifying hotel stays this summer
Good Housekeeping is the latest consumer magazine to roll out a new incentive program, which rewards loyal readers with cash back for online purchases
Distributor sales of promotional products hit a new peak in 2007, growing 3.5% to $19.4 billion for the year compared to sales of $18.8 billion last year.
American Express recently relaunched its Members Clubhouse Web site as part of an effort to build its profile among cardholders who are linksters
AMC Entertainment is out with a new gift card offering that lets people personalize the cards with photos, images or messages