They may not discover the solution to the nation’s fiscal quagmire, but aspiring student economists who devise a video game to deal with the economic downturn have a shot at a $10,000 prize in an mtvU contest.
Nearly two years after Mike Borland conceived it, the “Doritos Dash of Destruction” debuted this week as an Xbox Live Arcade game.
Disney Entertainment and digital marketing agency AvatarLabs have collaborated to produce a mobile game for the Apple iPhone to promote the Disney animated movie “Bolt,” in theaters now.
People don’t often give perfect strangers a hug on the streets of New York City, but street teams are making that risky move in the spirit of an HBO campaign to tie some of its shows to the 50th anniversary of the peace sign
Adding a new option play for college bowl games, Fox Sports and Sony Electronics will simulcast the FedEx BCS game between the University of Florida and the University of Oklahoma in 3D.
Taxis all look the same to people strolling New York City streets, but a 3D Levi’s 501 image atop 400 cabs is even making unimpressionable Big Apple residents take notice
AT&T is plugging its bowl game sponsorship and its wireless service by encouraging college football fans to pick the most momentous occasion in Cotton Bowl history
Olympics swimming superstar Michael Phelps will help develop and promote a series of video games to be produced by 505 Games
Yes, Virginia, that is a beer in Santa’s hand, and no, the Center for Science in the Public interest isn’t happy about it
The National Basketball Association and cable partner Turner Sports will broadcast TNT’s coverage of the NBA All-Star Saturday Night contests in a live 3D high-definition format in 80 digitally equipped theaters around the country.
