CONSUMER-MARKETING | ENGAGEMENT

Remington Launches Online Grooming Game

Remington Products is using an online game where guys can experiment with different grooming and hair styles to encourage them to think about using its men’s grooming and shaving tools

Burger King Consolidates Promotional Work at Premium Surge

Burger King is parting ways with EMAK Worldwide’s Equity Marketing, its promotional products manufacturing agency of record. The work is being picked up by Premium Surge Promotions, which had shared the work with Equity Marketing for more than seven years

Best Practices for Taking up the Cause

Given the choice between purchasing a box of Honey Nut Cheerios to help benefit a local school or buying a similar brand offering no such promotion sitting on shelf next door, many people will choose the charitable offer

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



CALL FOR ENTRIES OPEN



CALL FOR ENTRIES OPEN