![Frankenfood Truck](https://chiefmarketer.com/wp-content/uploads/2014/07/frankenfood595-160x125.png)
Free Frankenfood for All!
Spike TV marketed its new Frankenfood series with a mobile truck and plenty of free food.
Spike TV marketed its new Frankenfood series with a mobile truck and plenty of free food.
Wendy's and StubHub get together to push Wendy's new Steakhouse Jr. Cheeseburger Deluxe.
As fans worldwide cheer their favorite teams in the 2014 World Cup, global brands large and small are eagerly seizing the opportunity to market to a captivated audience.
How marketers can improve the results of events through data collection, attendee types and behavior and more.
The 2014 PRO Awards Gold, Silver, Bronze winners: case studies, images.
Based on a January 2014 study, millennials are more likely in general to become loyalty members to companies in order to receive deals and rewards.
Whether your campaign rose to the top as a 2014 PRO Awards finalist, you entered a campaign that didn’t quite make the cut or you didn’t participate at all this year, The 2014 PRO Awards Gala, June 25 in NYC, is an event that both agencies and brand marketers don’t want to miss. Here are…
A self-service format is part of Sephora's marketing strategy to build a loyalty base of customers with its first store set to open in Australia in December.
The local beginnings of the Subway $5 footlong campaign perfectly illustrates the power of marketing simplicity.
This photo-sharing campaign runs for 8 weeks, each with a different theme, like "Take Summer by Swarm."