Claire’s Stores Inc., Pembroke Pines, FL, is closing its Just Nikki:) catalog, saying it has spent the last couple months “analyzing response rates, operating costs and return on investment and have concluded that the performance of the catalog operation does not meet our expectations.”
The company said that, therefore, “further investment in the catalog operation is not warranted as of this date.”
Just Nikki sought to profit from the teenage market, following the success of New York-based Delia’s.
Claire’s Stores, Inc., a retailer of teens’ accessories and costume jewelry, operates about 2,028 Claire’s Accessories and The Icing stores throughout the United States, the Caribbean, Canada, Japan, United Kingdom, Switzerland, Austria and Germany.
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