General Mills has named four finalists in its Heart Healthy campaign for Honey Nut Cheerios. The winner will appear on Honey Nut Cheerios boxes next year.
Consumers submitted essays on how they have lowered their cholesterol and pursued a healthier lifestyle. The judging panel includes professional racing driver Bill Lester, who has appeared on the Honey Nut Cheerios box twice.
Minneapolis-based General Mills also conducted free cholesterol screenings at Lester’s races this year in Richmond, VA, Los Angeles, Dallas and Atlanta.
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