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Maximizing the Value of Your Email List
For many B2B marketers, their email list is one of their most valuable assets. But determining the true value of an email address is tricky business.
For many B2B marketers, their email list is one of their most valuable assets. But determining the true value of an email address is tricky business.
If you’re looking to make an impact with B2B email, don’t expect to break through with just one punch. A strong series of messages with clear calls to action is the best way to connect with prospects.
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Got B2B knowledge to spare? Don’t miss your opportunity to speak at B2B LeadsCon New York 2017 on August 21 – 23, at the Hilton New York.
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Despite an increased focus on storytelling and content marketing, a significant number of B2B companies are looking to increase their branding budgets.