Channel | Profiles & Campaigns

Carnival Cruise Line VP Partnership Scott Becher shares the play-by-play behind its new sweepstakes tied to New Orlean's Saints Drew Brees.

A video marketing strategy has helped construction software provider HCSS increase engagement and shorten sales cycles.

Dignity Health's Mark Viden recently chatted about the “Hello Humankindness” marketing strategy targeting both internal and external audiences.

The Drive to Go by Toyota concept is a mix of fast food, coffee shop, rental cars and a not-so-subliminal message to—when you’re ready—buy a Toyota.

A Carnival Cruise Line sweepstakes with the New Orleans Saints raises awareness and funds for a cause close to the heart of Super Bowl champ Drew Brees.

Since 2014, TWBA/Paris has been releasing minimalist campaigns for McDonalds. The latest is bare bones.

To introduce its 1933 Repeal Reserve, Bud and Lyft are planning a day of free rides in vintage cars in New York City to celebrate the repeal of prohibition.

AI Helps JP Morgan Chase Boost Customer Engagement

Creating a marketing technology roadmap helped Staples get a better picture of their customers and what was needed to improve their journey going forward.

Coca-Cola is turning from its standard agency call for Special Olympics work to new talent from across the globe to create their own inspirations.