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2017 PRO Awards Winners Announced at Mastering Brand Activation
Take a tour through the 2017 PRO Awards winning campaigns through cases studies detailing the strategies, execution and sizzling results!
Take a tour through the 2017 PRO Awards winning campaigns through cases studies detailing the strategies, execution and sizzling results!
The 2017 PRO Awards winners will be honored in just a few weeks at Mastering Brand Activation—June 13 in New York City.
Airbnbmag is Airbnb's latest marketing ploy to share its message that you can feel at home anywhere you go in the world
Chase’s Sapphire Reserve now has a cult-like following. Learn why so many stars aligned and how to tap into its loyalty playbook.
A mobile ordering system will track every burger you eat, every salad you order, and whether you ordered those meals in-restaurant or at the drive-thru.
The duties of the influencer manager—with attractive salaries—vary from developing influencer relationships to strategizing and creating brand content.
Amanda Moore, senior director, social and digital marketing, loyalty at Marriott, on why Snapchat, the goals, metrics and early results.
Consumer trust in brand advertising continues to wane. Learn how to effectively work with influencers in this skeptical culture.
KFC and NZ Post are testing a program to increase postal revenue and loyalty.
Dunkin’ Donuts and Waze have expanded their marketing partnership with Dunkin' to become the first brand to embrace Waze’s new “Order Ahead” feature.