A Challenge Mailers Shouldn’t Refuse
There isn't much about the Presidential Commission on the Postal Service's recent report that the American Postal Workers Union approves of. Indeed, it's
There isn't much about the Presidential Commission on the Postal Service's recent report that the American Postal Workers Union approves of. Indeed, it's
Beiersdorf, Inc. is distributing 2 million samples of its Nivea for Men lotion in train stations. Beiersdorf targets male commuters at more than 792 rail
Victoria's Secret will give away a Sting compilation CD for one day next week. Sting will appear on the Nov. 19 broadcast of Victoria's Secret Fashion
Game show Pyramid gets a national direct-mail sweeps that will award four grand-prize trips to Los Angeles for a show taping and meeting with host Donny
Wendy's is launching a promotion next year featuring Scholastic Entertainment's Clifford the Big Red Dog. In February Wendy's will feature millions of
TEAM Coalition, in conjunction with the NFL, is sponsoring a contest that dangles tickets to the Super Bowl as an incentive to drink responsibly and appoint
McDonald's Corp. ended Best Chance Monopoly a few days early, as anticipated. The chain ran out of game pieces before the four-week promo's scheduled
Nut marketer Diamond of California will blitz San Francisco's 3 Com Park this month to leverage its visibility during the NFL game broadcast on ABC's
Hallmark Cards, Inc. will run a holiday sweeps that ties its retail stores to Hallmark Channel programming. Hallmark's holiday sweeps lets you be a star
American Airlines and United Airlines are each using sweepstakes to drum up customers and charitable donations. American, in a regional promotion, offers