![Jolly Green Giant](https://chiefmarketer.com/wp-content/uploads/2016/12/green-giant-160x125.jpg)
Jolly Green Giant Emerges from Retirement with a $30 Million Budget
The Jolly Green Giant is being reimagined in a suspenseful and mysterious marketing campaign to appeal to kids.
The Jolly Green Giant is being reimagined in a suspenseful and mysterious marketing campaign to appeal to kids.
2017 marketing predictions will keep marketers very busy next year adapting to the vast technological changes and marketing disruptions we experienced.
Learn 5 secrets to engage and excite webinar attendees.
'Tis the season. In-boxes and social feeds are jammed with holiday marketing campaigns. Learn how to leverage social to create individual connections.
Marketers are embracing people with Down Syndrome in their marketing in an effort to be more inclusive, convey brand values and engage with consumers.
Some 37,000 gold cans are packed inside 18-, 24- and 30-ounce packs of Bud Light with messaging and details about how to win Super Bowl tickets for life.
During Movember, men grow beards to show their support and brands love to join in. One of them, Jeep, found a fun way to do just that.
Marketing slogans can quickly identify a product or company and have helped create great brands, but it doesn't always work out that way.
Here are five tips to turn more of your customers into brand advocates this holiday marketing season.
Most brands say that they should be on Snapchat, however being ON the platform is different than USING the platform: 4 tips on how to market on Snapchat.