How to Benefit from E-mail Appending
The following guidelines should help you get the most out of appending e-mail addresses to your house file
The following guidelines should help you get the most out of appending e-mail addresses to your house file
In an ideal world, everyone would use e-mail authentication. But they don
Even the greenest of marketing rookies have heard the mantra
In less than two years online-only cosmetics brand Paula
Triggered e-mails, promotions on transactional messages, improved segmentation: These are a few ways in which Sears Holdings has increased the effectiveness of its e-mail marketing in the past two years
At home, I always start my spring cleaning with a checklist: clean the windows, sweep the garage, shake out the rugs. It
The most surprising statistic from Multichannel Merchant’s Outlook 2010 survey isn’t that 79.7% of the nearly 400 respondents used e-mail to promote their business. It’s that one in five did not.
Integration and segmentation: By focusing on these two seemingly disparate tactics, the Toledo Mud Hens have been able to boost revenue and successfully test new campaigns.
In our quest to implement the most up-to-date, sophisticated e-mail marketing practices, it
Icebreaker specializes in activewear apparel for skiers, mountain climbers and participants in other sports that might be considered high-risk. This past