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Going, Going…Gone

|  by Chief Marketer Staff

Call it the rise and fall of an old media at the helm of new. Call it a sign that we have truly entered Web 2.0. Call it what you will, but the end of one reign and the beginning of a new took place on June 18th, 2007. That's when Yahoo...

Site Offers Toys to Challenge and Educate Children

|  by Chief Marketer Staff

After 10 years in the corporate world, Michael Chick wanted out. He and his wife Susan put their heads together and decided to go into business for themselves, launching eggheadkids.com, a Web site offering toys to help children develop their brains while they're having fun.

Essential Tips For Sales Copy Success

|  by Chief Marketer Staff

Like everyone else, I can remember at an early age my parents telling me, "Never forget to look both ways before crossing the street." Later on I listened as my eighth-grade teacher, Sister Mary Coleman, counseled us boys to, "Never forget that a gentleman always gets the door for a lady."

Tips and Teasers

|  by Chief Marketer Staff

San Jose, CA-based eOn Communications Corp. has unveiled Business Connect, a VoIP phone service designed for small businesses. The service allows users, regardless of location, to be part of a virtual telephone system that includes voice mail and auto attendants.

New Jersey Senate Passes Anti-Spam Bill

|  by Chief Marketer Staff

The New Jersey Senate yesterday approved a bill its sponsors claim expands the federal Can-Spam Act. Dubbed the New Jersey Can Spam Act, or S-1129, the bill would establish criminal and civil penalties for activities typically involved in spamming.

Soloway’s Mental State May Play Role in Defense

|  by Chief Marketer Staff

Accused Seattle spammer Robert Soloway suffers from multiple psychological disorders, according to a document aimed at getting him released on bail, and some observers are speculating his attorney may be laying the groundwork to use the disorders in his defense.

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.



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