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The U.S. Postal Service has offered more details on its proposed summer postage rollback -- including who is eligible and how discounts will be calculated -- according to the Direct Marketing Association.

Today we meet Leslie Pulford, senior vice president and general manager of fundraising at LDS Group Inc.. She feels that previous experience as chief strategist at nonprofit direct mail firm Barton Cotton gave her special insight into the needs of both nonprofit mailers and list brokers.

Capital One Financial Corp. took a first-quarter loss of $111.9 million, compared with earnings of $548.5 million a year ago. More, along with The Observer's Take, follows.

Is the faltering U.S. economy causing consumers to indulge more frequently in the grape? U.S. wine direct marketers would say yes.

What makes The Talbots Inc.

Today we meet Melissa Marchetta, senior account manager at All That Marketing, who works out of her home office in Phoenix, AZ. A 27-year industry veteran mostly with the now-defunct Names and Addresses Inc., she still sees service as the most important component of her job.

Quebecor World Inc. will be delisted from the Toronto Stock Exchange. The delisting will be effective at the end of the trading day on April 17.

Never mind the woodchucks: How much mail would a mailer have to mail for proposed summer postage discounts to take effect?

Stories of contextual advertising gone bad abound on the Internet, an ad for Samsonite at the bottom of a New York Post piece about a chopped-up body found in a suitcase being arguably the most famous example

The Talbots Inc. reported a $560.7 million net loss during its 2008 fiscal year, a significant deepening of the $188.8 million loss it took during 2007. More, along with The Eavesdropper's Take, follows.