Channel | Direct Marketing | Print

Tony Baldus, senior VP of marketing and analytics for Marsh US Consumer, has been named direct marketer of the year by the Direct Marketing Association

Outdoor supply and apparel firm Gander Mountain is bullish on its direct channels, and why not? They turned a profit during second-quarter 2009, unlike its retail operations. More, along with The Hair-Splitter's Take, follows.

Coldwater Creek co-founder and chairman Dennis Pence has assumed the duties of president and CEO, effective immediately, replacing Daniel Griesemer.

Women

J. C. Penney Company, Inc. has launched she said, a contemporary career sportswear brand catering to the female professional. The private-label brand will be touted through the company

As previously reported, direct sales for apparel marketer Delia

Coldwater Creek recorded a second-quarter net loss of $4.9 million, compared with net income of $3.1 million in second-quarter 2008. The company

J.Crew Group pulled in $357.6 million during its second quarter, besting the $336.3 million it generated during second-quarter 2008. But the big news was in its direct mail outlook. Details, along with The Eavesdropper's Take, follow.

Pitney Bowes has tapped former Direct Marketing Association executive Ramesh Lakshmi-Ratan to serve as its president of its Document Messaging Technologies (DMT) unit.

The Talbots, Inc. generated second-quarter sales from continuing operations of $304.6 million, compared with $395.2 million during second quarter 2008. The apparel marketer recorded a net loss of $24.5 million during its most recent quarter, compared with a net loss of just under $25 million a year ago.