Engagement
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Direct Marketing | Print
Small Biz Sales Down, Government Sales Up For PC Connection
PC Connection, which sells custom-configured computer systems, saw its revenue and sales drop in the third quarter of 2009 from the same time in 2008.
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Engagement
“Motherhood” and Fandango Team to Support Komen Charity at Debut
In recognition that October is Breast Cancer Awareness Month, the producers of the film “Motherhood” have struck a deal with online ticket agency Fandango to provide financial support for cancer health.
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Acquisition
Cheez Doodles UGC Contest Lets Kids Interact with Mascots via Augmented Reality
Snack maker Wise Foods is hoping to drum up some viral excitement for its Cheez Doodles brand among teens and young adults with a campaign and contest that uses a technology known as augmented reality to get a trio of animated cheese puffs to rock out.
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Direct Marketing | Print
Mail Stream: October 26
Sexy superheroes and other outrageous outfits adorn the pages of the new Frederick
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Direct Marketing | Print
Frederick’s of Hollywood Has Weak Quarter, Year
Frederick’s of Hollywood saw its fourth quarter net sales drop 18.1%, from $42.1 million a year ago to $34.5 million. The company’s net loss diminished, however, from $7.2 million a year ago to just over $7 million.
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Direct Marketing | Print
J. Crew Raises Third-, Fourth-Quarter Guidance
J. Crew Group, Inc. has boosted its financial outlook for its current third quarter, which will end Oct. 31, as well as the upcoming fourth quarter.
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Direct Marketing | Print
Royal Mail Strike Goes Ahead
The U.K. Communication Workers Union has begun its three-day strike against Royal Mail.
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Direct Marketing | Print
Select Comfort Income Surges
Select Comfort Corp., a bedding direct marketer and retailer, posted net income of $6.9 million for the third quarter, a surge over net income of $1.million in the prior year.