Direct Marketing | Print
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Direct Marketing | Print
Time magazine Letter: February, 1940
Dear Reader:
This is the dullest war in history
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Direct Marketing | Print
Alliance Data Systems to Acquire Abacus
Alliance Data Systems Corp.’s Epsilon unit will acquire Abacus from DoubleClick Inc. for $435 million.
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Direct Marketing | Print
Penney Axes Chief Operating Officer
J. C. Penney Co. Inc. has fired executive vice president and chief operating officer Catherine West but gave no reason.
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Direct Marketing | Print
DigiMedical Solutions Names Rice VP of Technology
DigiMedical Solutions Inc. has named Lloyd Rice vice president of technology.
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Direct Marketing | Print
Certified Diabetic Gets $2 Million in Financing
Certified Diabetic Services Inc., a diabetic supplies and pharmaceuticals direct marketer, has closed a $2 Million private placement debt financing to be used to repay outstanding bank debt and provide working capital.
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Direct Marketing | Print
Meet the Broker: Jennifer L. Rickard
Today we meet Jennifer L. Rickard, executive vice president at Rickard List Marketing. Rickard worked in the financial services industry before joining the family owned business 18 years ago.
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Direct Marketing | Print
PayPerPost to Acquire Assets of Performancing.com
PayPerPost, a new service that offers to match companies with bloggers who will write about them in return for cash, has signed a letter of intent to acquire some assets of Performancing LLC, operator of Performancing.com, an Internet community site for professional bloggers.
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Direct Marketing | Print
DM Drives Discount Offers: Survey
Of American consumers who have done research and decided to purchase via the Internet, 64% would consider purchasing a comparable brand if they received a direct response offer of a 15% discount for the comparable brand, the survey continued.
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Direct Marketing | Print
Court Shutters Advance-Fee Card Fulfillment Firm
A federal court has shut down a company that allegedly processed payments and provided fulfillment services for telemarketers engaged in advanced-fee credit card schemes, the Federal Trade Commission announced Thursday.