Direct Marketing | Print
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Direct Marketing | Print
New Multichannel Effort Supports J.C. Penney’s Latest Women’s Brand
J. C. Penney Company, Inc. has launched she said, a contemporary career sportswear brand catering to the female professional. The private-label brand will be touted through the company
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Direct Marketing | Print
Numbers Show Catalogs Remain Viable For Delia’s
As previously reported, direct sales for apparel marketer Delia
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Direct Marketing | Print
Coldwater Creek’s Catalog Seen As Retail Booster
Coldwater Creek recorded a second-quarter net loss of $4.9 million, compared with net income of $3.1 million in second-quarter 2008. The company
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Direct Marketing | Print
J.Crew Talks Circ, Second Quarter Numbers
J.Crew Group pulled in $357.6 million during its second quarter, besting the $336.3 million it generated during second-quarter 2008. But the big news was in its direct mail outlook. Details, along with The Eavesdropper’s Take, follow.
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Direct Marketing | Print
DMA’s Lakshmi-Ratan Lands At Pitney Bowes
Pitney Bowes has tapped former Direct Marketing Association executive Ramesh Lakshmi-Ratan to serve as its president of its Document Messaging Technologies (DMT) unit.
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Direct Marketing | Print
Talbots Talks Catalog Circ Amid Rough Second Quarter
The Talbots, Inc. generated second-quarter sales from continuing operations of $304.6 million, compared with $395.2 million during second quarter 2008. The apparel marketer recorded a net loss of $24.5 million during its most recent quarter, compared with a net loss of just under $25 million a year ago.
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Direct Marketing | Print
Vertis Names Calta Chief Marketing Officer
Vertis Communications has named Kathy Calta chief marketing officer.
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Direct Marketing | Print
Mail Stream: September 8
FetchDog, the canine-centric retailer founded by Glenn Close, offers new ways to connect online in its summer 2009 catalog. World Magazine