Digital
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Digital
E.U. Lawmakers Examine Google’s Plans for Doubleclick
The European Parliament plans to conduct hearings in January to examine issues related to Google’s plans to acquire online advertising tracker Doubleclick, according to wire service reports.
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Digital
Ask.com Debuts Search Erase Feature
Ask.com, the search engine, has launched AskEraser, a service that completely deletes all future search queries and associated Web cookie information from its servers.
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Digital
Student Loan Financial Picks Work Media
Student Loan Financial Group (SLFG), a private supplier of student loans, has chosen Work Media, a Nashville, TN online marketing agency, to provide search engine marketing services.
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Digital
Most Shipping Guarantees Expire Dec. 18: Shop.org
The majority of online merchants have set the deadline to place orders for ground shipping with guaranteed delivery by Christmas on or before Dec. 18, according to a study by trade group Shop.org.
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Digital
Ybrant Technologies to Acquire Online Ad Company Oridian
Ybrant Technologies will acquire Oridian, an online advertising company. Terms of the deal were not disclosed.
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Digital
Acxiom, Search Initiatives In Data-Sharing Agreement
Acxiom Corp. and Search Initiatives LLC have struck an agreement under which Search Initiatives will provide Acxiom with business directory data on small- to medium-sized firms across the country.
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Digital
Ted Deikel Acquires a 10% Stake in UBid.com
Ted Deikel the former CEO of Fingerhut Direct Marketing Inc. has purchased 1.8 million shares of stock from online direct marketer UBid.com Holdings Inc., approximately 10% of its outstanding shares.
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Digital
DMEF Establishes Award for Interactive Direct Marketing
The Direct Marketing Educational Foundation (DMEF) will honor the best dissertation proposal it receives for research on direct interactive marketing with a Shankar-Spiegel Award next year.
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Digital
Social Network Visitors Like Shopping Online: Survey
Social network Web site visitors are highly likely to make luxury product purchases and use the Internet for shopping, according to survey findings released by Unity Marketing.
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Digital
Holiday Online Shopping Traffic Booms
InterActiveCorp, Walmart, Amazon, Target and Best Buy generated some of the heaviest online shopping traffic on Thanksgiving and “Black Friday,” based on figures released by online marketing research firms.