Cynsiders
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Cynsiders
Why Movie Studios Must Follow Netflix’s Digital-first Model
By Kevin Hill, Founder/CEO, VuPulse Unlike what happened in the early 2000s when Napster and pirating threatened the music business before the industry itself was able to adapt and capitalize on the advent of digital music, the film and movie industry seems to have learned a bit from those mistakes of the past. But only […]
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Cynsiders
How 5G Livestreaming Will Help Brands Build Relationships with their Audience
By John Petrocelli, CEO of Bulldog Digital Media, an agency that executes livestreaming solutions for brands. Although 5G technology for consumers isn’t likely to reach mass adoption until 2022, it holds limitless potential for brands to connect with customers in new and innovative ways. The fifth-generation cellular network known as 5G promises to deliver wireless […]
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Cynsiders
Ping Pong Productions’ Co-CEOs Get Real About Reality TV
Where do reality TV producers find talent? How scripted is “unscripted” TV? And how is the genre evolving? Ping Pong Productions Co-CEO’s Brad Kuhlman and Casey Brumels offer insights on the current state of the industry. Their newest series, Expedition X, hosted by adventurer Josh Gates, debuts Wednesday, February 12 on Discovery. Where is the […]
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Cynsiders
Brain Games Reimagined at Nat Geo
A new iteration of Brain Games is airing Mondays on Nat Geo, with host Keegan-Michael Key testing the brain power of celebrities like Dax Shepard and Kristen Bell, Tiffany Haddish, Jack Black, Ted Danson and Rebel Wilson and more. Geoff Daniels, EVP, Global Unscripted Entertainment at Nat Geo, explains why the new version is the […]
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Cynsiders
National Lampoon Plays It Smart
National Lampoon started as a magazine in 1970, and today has projects that span film, audio, live performance, television, and more, all pushing the boundaries of comedy for an audience they dub the “twisted mainstream.” There’s an off-Broadway reboot of live show Lemmings coming in March, as well as recently launched National Lampoon Radio Hour: […]
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Cynsiders
Up Close with Agatha Raisin’s Ashley Jensen
By Cathy Applefeld Olson Ashley Jensen, simply put, is a scene-stealer. Whether in Extras, Ugly Betty, Catastrophe or the titular character in Acorn TV’s Agatha Raisin, she’s razor-sharp at delivering comedic dialog and a master of physical comedy. Agatha returns to Acorn for three 90-minute episodic movies airing weekly beginning Monday, February 10. Jensen spilled […]
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Cynsiders
Stars of INSP’s The Cowboy Way Talk TV Stardom – And What to Expect at the Cynopsis Awards
Modern day cowboys Cody Harris and Booger Brown, stars of INSP hit The Cowboy Way, will take a break from ranching and roping and head to New York City for a different kind of adventure – presenting at the Cynopsis Best of the Best Awards on February 6 (the day after the season premiere of […]
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Cynsiders
The Big Idea Behind Little America
Little America, an anthology series centered on the lives of immigrants across the country that was inspired by true stories in Epic Magazine, debuted on Apple TV+ on January 17. Executive producer Joshuah Bearman talks about the genesis of the series, and its unique development process. How did Epic get involved in the Little America […]
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Cynsiders
Sir Isaac Newton and the NFL
By Brad Adgate, media consultant specializing in digital strategy, market research and competitive intelligence To paraphrase Sir Isaac Newton’s third law of motion, every action has a reaction, holds true today in the media. Take for example, the impact of the NFL has on television. In fourth quarter 2019, 47 of the 50 most watched […]
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Cynsiders
Hulu and a Better Ad Model
By Cathy Applefeld Olson Those looking to innovate in the connected advertising space (and who isn’t?) would be wise to tune into what’s happening at Hulu, which in recent months has rolled out new pause ad and binge ad formats. Cynopsis caught up with Jeremy Helfand, VP/head of ad platforms, for a deep dive on […]
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