Acquisition
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Acquisition
Subaru Dangles SUV Through Sweeps
Subaru of America has launched an online sweepstakes, offering a chance to be the first consumer to own an SUV. Consumers go to B9Tribeca.com/BeFirst to enter the Be First sweepstakes and are asked for their contact info, date of birth and information …
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Acquisition
Thrifty Giving Away Free Car Rentals
To drive traffic to its Web site, Thrifty Car Rental is giving away free car rentals. Thrifty is giving away a car rental a day through May 31 Consumers enter by filling out a short survey at Thrifty.com, and can opt in to receive e-mail offers from …
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Acquisition
UPN Creates Buzz Around America’s Next Top Model
To create buzz around the newest season of America’s Next Top Model, UPN has partnered with Alloy Media + Marketing to offer 500 teenagers and their friends a makeover and party tied into the Mar. 2 premiere of the reality series. UPN and Alloy Media + …
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Acquisition
Court TV Launches Impossible Heist Text-and-Win Contest
Court TV is jumping into the wireless arena with a text-and-win contest tied into the launch of a new reality show Impossible Heists, offering viewers a chance to win $10,000. The contest, the Impossible Heists Code Cracking Challenge, lets players test …
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Acquisition
Pampers Honors Babies in Film, Ties-in Sweeps
Hillary Swank may have won an Oscar for Best Actress for her performance in Million Dollar Baby, but there were other babies out there looking to take top honors in film. Pampers has just honored the five best performances by babies in a film selected …
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Acquisition
Alamo Dangling Disney Vacations
Alamo Rent A Car is dangling 300 trips to Walt Disney World or Disneyland through a sweepstakes designed to promote its best rate guarantee. Trips will be given away at the rate of 100 per month. Each package is for four people, and includes airfare, …
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Acquisition
Showtime Links to Web Site for Sweeps
To further leverage the subscription-based network and The L-Word series, Showtime is giving viewers a chance to enter a sweepstakes with iVillage.com, an Internet site for women, to win an Apple iPod. L Word instant-win game offers Apple iPod Under …
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Acquisition
Starz Give Subscribers Chance to Live Like a Star
The Starz cable channel is giving its subscribers a chance to live it up celebrity-style with its Live Like a Movie Star Sweepstakes. The sweeps features a grand prize trip to live in the lap of luxury and jet-set from coast to coast. The winner and a …
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Acquisition
Nerf Brings Hoop to Youngsters with Sweeps
Hasbro, Inc.’s Nerf brand is bringing basketball to life through an online sweepstakes offering one young fan a trip to St. Louis to see a Harlem Globetrotters game and attend other basketball-related event. Nerf offers sweepstakes for hoop fanatics …
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Acquisition
JCPenney Touts Sweeps During Oscars
JCPenney will break its spring advertising and announce its sweepstakes winner during the Feb. 27 broadcast of the Academy Awards. Diedrich Bader gets distracted on his way to JCPenney’s sweepstakes One spot touts the chain’s Biggest Star Sweepstakes, …