Acquisition
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Acquisition
HP’s Hot Prospects
THERE ARE OBVIOUS PLACES ONE MIGHT LOOK FOR home electronics catalog prospects. Lists of electronics trade show attendees are a logical choice, as are
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Acquisition
Home Depot Dangles Chance to Train with Olympian
Home Depot is giving one consumer a chance to train with one of 33 Olympians who work for the company.
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Acquisition
Curious George Game Gets Multi-Million Dollar Boost
Namco Bandai Games America, Inc. is rolling out a multi-million dollar marketing and promotional campaign with a host of partners to generate buzz around its new video game Curious George, which hits stores today.
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Acquisition
Build-A-Bear Searches for Huggable Heroes
Retailer Build-A-Bear Workshop is on the hunt for a few good heroes—children who demonstrate extraordinary service to their local communities.
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Acquisition
All the World’s a Sunny Day: Kodak
Eastman Kodak Co. knows the importance of capturing memories—especially at historic events.
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Acquisition
Kleenex Taps Olympics Sponsorship for Games
Kleenex is airing its first-ever Olympics-themed TV spot, part of a multi-pronged campaign that includes an instant-win game and a separate online contest.
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Acquisition
Quiznos, Ellen Make American Dream a Reality
Quiznos Sub is teaming up with talk show host and comedienne Ellen DeGeneres to give fans a chance to live the American dream of owning their own business.
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Acquisition
American Airlines Celebrates 80th Year Via Sweeps
American Airlines is celebrating its 80th anniversary with a sweepstakes award a trip for one winner and nine guests to the Bahamas. Starting Feb. 1, consumers can enter the Family Reunion sweepstakes by completing an entry form at Family.whyyoufly.com. …
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Acquisition
Parents Make Over in eBay Contest
EBay is running an online contest that gives new parents a makeover, using only goods bought on eBay. The “eBay and Real Savvy Moms Baby Dream Room Contest” will give $2,500 to each of six finalists to redecorate a room, then let consumers vote on the …
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Acquisition
Starz Plays Role in Oscars Via Sweeps
Starz Entertainment Group is dangling a $4,000 sweepstakes reward to the viewer who correctly chooses this year’s Academy Award winners. Starting Jan. 31, when the Oscar nominees are announced, viewers choose their favorites for the top six categories …