Acquisition
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Acquisition
HBO Hypes Final Sopranos Episodes with Online Sweepstakes
HBO is paying homage to the final episodes of The Sopranos with an online game and sweepstakes that lets fans take a whack at their favorite characters.
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Acquisition
Spalding Tips Mobile Marketing Push
Spalding is into a new game.
The sports equipment marketer has begun its first-ever mobile marketing campaign, a sweepstakes targeting 18- to 24-year-old basketball fans.
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Acquisition
Roto Rooter’s High-End Toilet Brings in 290,000 Sweeps Entries
With only a few days left, Roto-Rooter has brought in 290,000 entries in a sweepstakes that gives away a toilet.
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Acquisition
Bunny Hunt
Lindt USA has hit the road in bunny-shaped cars to hand out samples of its iconic foil-wrapped Gold Bunny chocolate candy, just in time for Easter. The
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Acquisition
Going to the Dogs
Remember Pup-peroni dog snacks? Geoff Tanner hopes so. Tanner, the senior brand manager at parent Del Monte Pet Foods, has a plan to revive the 25-year-old
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Acquisition
Doritos, at it Again, Gives Control to Consumers
Doritos has put creative control once again into the hands of its consumers.
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Acquisition
Movie Gallery Launches World Series Sweepstakes
Movie Gallery and Major League Baseball Properties have teamed up in a promotion to will send fans to the game four of the 2007 World Series.
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Acquisition
Macy’s Targets College Crowd with Design Contest
Macy’s is out with a new marketing effort that targets college-aged students to promote its American Rag fashion apparel brand for young women.
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Acquisition
Live from the PMA: Nancy Drew Film Gets Mystery Marketing Push
Warner Bros. has begun planting clues for two promotions behind its summer film Nancy Drew.
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Acquisition
Subway Touts Fresh Fit Menu Via Bike Giveaway
Subway restaurants has extended its healthy eating theme with a bike giveaway.