Acquisition
-
Acquisition
Courvoisier Opens Pop-Up Shop with Clothing Brand
Courvoisier and lifestyle clothing brand Lifted Research Group will debut a number of pop-up shops in five U.S. cities capitalizing on a partnership that began last fall.
-
Acquisition
Heinz Ketchup Launches Vote for Next Commercial
H.J. Heinz Co. has whittled down its search for the next user-generated commercial contest to 10 finalists, and is asking the public to help choose the winner.
-
Acquisition
MLB Contest Seeks Seventh Inning Stretch Singers
Major League Baseball and Baby Ruth are looking for one strong voice to deliver the national baseball anthem, “Take Me Out to the Ballgame,” at the historic All-Star game to be held in Yankee Stadium this season.
-
Acquisition
Popeyes Launches Bonafide Video Contest
Popeyes Chicken & Biscuits is out with a consumer-generated video contest that coincides with the brand’s new positioning of being “bonafide.”
-
Acquisition
J&J Melts Stress with Online Campaign
Johnson & Johnson is out with an interactive marketing campaign that features social networking elements, online video and a widget to promote its Melt Away Stress adult skincare line.
-
Acquisition
Gas Station TV Looking for a Fill-up Friendly Face
Drivers who dread today’s high gas prices may find they can take the pain out of the pump by entering Gas Station TV’s “Wanna Be a BroadcaStar” talent search for an on-screen host.
-
Acquisition
Bermuda Tourism Department, JetBlue Team for Sweeps
The Bermuda Department of Tourism Bermuda has teamed up with JetBlue to launch a contest offering a chance to win a trip to the island.
-
Acquisition
Crest Searches for Bright Smiles in Photo Contest
Procter & Gamble is teaming up with arts and entertainment organization Gen Art to search for America’s brightest smiles as part of a national amateur photo contest for its Crest Whitestrips brand.
-
Acquisition
Upromise Narrows Field to 10 Finalists in $25,000 Tuition Contest
More than 250 people have submitted videos in a Upromise contest in the hopes of landing $25,000 toward college tuition.
-
Acquisition
Burger King Renews Latino Music Contest
Burger King Corp. is once again kicking off a music contest showcasing the latest Latino musicians, offering the chance for aspiring artists to be crowned the best local band in each of 10 cities.