What makes a great workplace? Is it the camaraderie? A great boss? Friday afternoon happy hours? The little dog that runs around the cubes? In a new survey, one experience that rose to the top again and again is the employees. Referred to as great, friendly, supportive, family, caring, honest, trustworthy … and even … employees…
I had dinner last week with a friend and business associate, Karen Koslow, who with a few other entrepreneurs, has launched an influencer marketing network in a vertical that is not as well developed as the fashion, food and gaming categories are: Health & Wellness. The company, Wellness Amplified, offers a new opportunity for marketers…
B2B media and events company Access Intelligence has acquired The Social Shake-Up, a fast-growing conference serving marketing, PR, customer experience, tech and digital strategists.
I’ve always wanted to go to the Cannes Lions International Festival of Creativity, which begins Saturday, but I haven’t made it there yet: too busy, this conflict or that conflict. It’s a chance to see some of the best marketing and advertising creative work from across the globe in 24 categories. Is also a chance…
Next week, at PROMONext, Chief Marketer presents 5 top marketers from major brands. The speakers will share strategies, insights, case studies and results.
Gyro and Stein IAS were named the top B2B agencies of the year last night at the BMA’s B2 Awards Gala at the Hilton Chicago.
It’s a wonder that the space-nerds from “Big Bang Theory” didn’t come up with this idea: an experimental “space balloon” that will circle the earth in an attempt to remove space junk threatening working satellites and spacecrafts. And, according to NASA, we sure could use one. NASA says that more than 500,000 pieces of debris, or…
With agencies in mind, we set out to find top practitioners at leading brands that will offer solutions to measurement challenges at PROMONext, June 14.
A new event kicks off the B2B marketing summer conference season, which includes BMA 2016 and Chief Marketer's own B2B LeadsCon.
Chief Marketer’s B2B Top Shops and PROMO Top Shops feature the best of the best. Does your agency have what it takes?
