It will come as little surprise to you, the reader of this blog, that Mass Media is not so massive any longer. It is, apparently, a shock to the Mass Media outlets, however. They seemed to be stunned that ad revenues are declining. If emerging media has ...
USAir has gotten an undeserved publicity windfall from the exploits of pilot Chesley B. Sullenberger. Yes, Sully landed a jet in the Hudson, and with everyone on board surviving. He deserves to be celebrated. But it doesn
You know the economy is in bad shape when private companies issue press releases boasting that sales weren
CP&B, the hottest ad agency around is laying off 7% of its staff. While I am not happy to read the news, I do feel it's about time. After all, CP&B is all about buzz. I think advertising and marketing should be about the biz -- the business the work ...
What started as a typical tabloid stunt - a photo of Michael Phelps puffing on a bong pipe - has turned into a competition suspension and a sponsor disconnect with moral overtones for America's super-swimmer.
This is an interesting MSNBC story in that it includes, gold, bribes, bad press and panic. The story claims a guy wrote a blog post on Cash4Gold that was less than flattering. It took hold and took off. Then, as the story goes, the company tried to bribe ...
You might not think of the newspaper food section as the perfect place to promote an animated dark fantasy movie. But "Coraline" literally cooked up the right recipe to do that. The movie
I've been a fan of T-Shirt Hell (WARNING: A lot of not safe for work material here), and I'm not afraid to admit it. I've never ordered a t-shirt from them, but I've been amused and/or shocked by the t-shirts they've produced since 2001, and looked ...
In case you didn
Can a tagline really generate more business for you? The city of Las Vegas thinks so.They think by changing their tagline they will drive the tourists back. How silly. With the economy the worst it's been in nearly 30 years, and with "recession proof" ...
