Don’t Look–Up in the Sky!
OK, I just have to ask: Who at either Southwest Airlines or Sports Illustrated thought it would be a good idea to wrap a Boeing 737 in the airline
Big Fat Marketing Blog
People Policies, Not Price Cuts
A few months ago I posted an approving notice about the Hyundai Assurance program, which offers to let car buyers who suffer a catastrophic reversal in their finances the chance to return a Hyundai they
Kidlike Thinking Will Take You Far
I was reminded of the wisdom of children again last week. My youngest child was going over her previous week
$100,000,000 To Tout “Tastes Great”
MillerCoors is spending a cool $100 mil to let you and I know that their beer "tastes great." Oh, and that it's better tasting than Bud Light. Personally, I don't like either. I prefer Blatz over Lite and am more of a dark beer snob to begin with. I ...
Brickfish Helps Brands Hunt for Eco Champions
Social media marketer Brickfish has designed and is managing a search for America
Ping Mobile Pushes Boston Breakfasts for Days Inn
In the lodging industry, inventory is on a 24-hour sales cycle. Any revenue lost from an unoccupied room is money that can
How Do You Click to Carnegie Hall? YouTube Shows the Way
Editor
Have You Ever Noticed…?
There are things right in front of us every day that we just don
Chicken Little is Dead
Do you remember the story about Chicken Little? The precious little chicken was in the woods one day and an acorn fell on her head. It scared her so much that "half of her feathers fell out.
BFMB, Chief Marketer Win Best of Web Awards
Permit us a moment of blatant self promotion, if you will. I
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