Big Fat Marketing Blog

Are You Kidding Me, GSN?

|  by Tim Parry

Thanks for sending me a fully-inflated vinyl chair to promote your new Saturday Evening game shows. Oh, and the matching 32 oz. cup with witty ingredients showing how fun your shows will be. Oh, and the DVD and the press release. And I'm sure the ...

Customer Comments Gone Wild

|  by Tim Parry

Does this shirt make me look fat, or just plain dorky? Yeah, not a lot of people are in the market for a t-shirt with three wolves howling at the moon silk screened on it. But they're selling like crazy at Amazon.com, thanks to some creative customer ...

And the Clio Goes To…

|  by Chief Marketer Staff

...the clever ads that don't track their results, and probably lost money for their clients. Hooray! Perhaps I'm the only marketer alive that still thinks advertising and marketing is, now more than ever, about selling your stuff. (Please prove me wrong ...

An Open Apology to Kevin Hillstrom

Dear Kevin: In the past year, there hasn't been a week that's gone by that I haven't received at least half a dozen connections (emails, voice mails, DM's, texts, in-person contacts, etc.) asking me to wage a battle, sometimes even an all-out war, ...

Welcome to Your Vacation, Suckers!

|  by Tim Parry

My wife and I have been at Wyndham-Kingsgate in Williamsburg, VA since Saturday, pretty much just trying to get away from everyday life and not be bothered by anybody. We own a timeshare in Myrtle Beach, but decided as an owner and an RCI member, we'd ...

I Break for Moosejaw

|  by Melissa Dowling

I was posting an article on how Moosejaw Mountaineering is using digital catalogs, and I decided to quickly check out the outdoor gear and apparel merchant's Website. While the page was loading (which took just a few seconds but still always seems like ...