Direct marketers are invited to participate in the latest quarterly Bernhart Associates Executive Search survey of employment trends within the direct response industry.
“We want to put the call out to direct marketers to participate in this survey because if there’s any positive news it could give the industry an important psychological boost,” said Jerry Bernhart, president of Bernhart Associates, in a statement.
According to Bernhart, the end of the Iraqi invasion, the enactment of fiscal stimulus legislation and key economic indicators portend improvement. “There’s optimism that improved corporate earnings could mean a more positive hiring picture,” he said in a statement.
Companies wishing to participate in the third quarter direct marketing employment survey should send an email to [email protected] and put “opt-in” in the subject line. The survey will be emailed the week of June 23rd and results sent out the week of July 7th. Survey results will also be included in the upcoming DMA Statistical Fact Book.
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