Chief Marketer Staff

• DIRECT Listline

  Dunhill

• Airgas Offers ECatalog to All Web Visitors

  Airgas Inc. has made available its eCatalog to all visitors to its Web site, not just its registered users. The availability of the eCatalog to a broader

• Outsider Control of Reader’s Digest Increases with Stock Combination

  The Reader

• Advo Expands Distribution in Indiana

  Advo, Inc., Windsor, CT, has almost doubled the frequency of its targeted advertising programs in Fort Wayne and South Bend, IN. The Windsor, CT-based

• DIRECT Listline

  Tufts University Healthy & Nutrition Letter This list has been recently updated, and now features 130,772 active subscribers. Readers are interested in

• Loose Cannon: Those Cutting-Edge Seniors

  The soft buzz in the aisles at last week

• CMGI Cuts Net Loss After Selling Engage, NaviSite Businesses

  CMGI, Inc., reduced its net loss from $226.7 million in the three months ended Oct. 31, 2001 to $93.6 million during the quarter that finished on Oct.

• ETS-Lingren Taps JH&A For DR Branding Effort

  ETS-Lindgren, a developer of electromagnetic testing equipment has tapped JH&A Advertising, to create a direct response print branding campaign. The budget

• E-Mailer Silverpop Acquires Epigraphx

  Silverpop, an e-mail marketing and customer communication firm based in Atlanta, has acquired Silverpop, an e-mail marketing products and services provider.

• Indian Hotel Chain Joins Delta SkyMiles Program

  Taj Hotels, Resorts and Palaces has become a partner in Delta Air Lines