Chief Marketer Staff
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Quebecor To Purchase Videotron Telecom
Quebecor Media will purchase the preferred shares of Videotron Telecom Ltd from The Carlyle Group for $94 million. The purchase gives Quebecor a business
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Hills Gets More Responsibilities at 24/7 Real Media
24/7 Real Media Inc. has given president David Hills responsibility for technology sales in North America, in addition to media sales. The Internet advertising
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Court Bars ISPs From Naming Online Music Swappers
A federal appeals court has ruled that the recording industry can’t force Internet service providers to identify subscribers who swap music online, according
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Experian Acquires MetaReward
Experian Consumer Direct has acquired MetaReward, an Internet loyalty marketing firm, for an undisclosed sum. MetaReward offers programs to help Web publishers
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List and Database News
U.S. Business Telephone Connect Database MKTG Services has won management of this file of 7 million names, addresses and numbers of firms that have recently
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New Products and Services
73 Solutions to Direct Marketers
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Mail Stream: A Report on Incoming Direct Mail
Building on the success of its BrylaneHome Kitchen book, the multi-title specialty cataloger Brylane launched a new catalog, BrylaneHome Wishes, just in time for the start of the holiday season.
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Equifax Blames Anti-Spam Laws for Layoffs, Losses
Equifax Inc., the credit bureau and information provider, has laid off an undisclosed number of employees and closed several facilities as a result of
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USPS to Offer Updated Barcode Accuracy
The U.S. Postal Service will begin checking the accuracy of barcodes on high volume mailings beginning Jan.1 through an updated version of its MERLIN
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ValueClick Acquires Hi-Speed Media
ValueClick Inc., Westlake Village, CA, has acquired Hi-Speed Media for $9 million in cash, and considerations that could reach $1 million per quarter