For analytical types, the last two weeks in January are like this Sunday for football fans. It’s during these times that the public companies, including those in our space, announce their fourth quarter earnings. All the guessing ends

Six years ago, I was sitting in a hallway in a makeshift cube, trying to wrap my head around the business of Internet advertising. I joined this space the way many people do, as a media buyer. As I was “buying” on a CPC basis in a…

iTunes changed the music landscape by allowing a user to buy a song for $.99, instead of having to buy an entire CD (record, 8 track, cassette) as in the past. A new model has emerged, but has yet to catch on. This is buying the…

Today the affiliate community welcomed a new central repository for important affiliate industry news, articles and commentary at AffiliateMarketingBlog.com. The newly launched blog site features opinions and articles from super

CAP Spring Break, a unique networking event presented by CasinoAffiliatePrograms.com “CAP” is excited to announce that top online gambling property Poker.com will sponsor the opening night celebration at

Last week, Yahoo! admitted that Google has a stranglehold on the search engine market and that they can not do anything to change that. Essentially, they announced that they were content with being #2 in the search engine

In a typical subject line for an e-mail message you have about 45 characters to make an impact, and in a BlackBerry message you only have 15 characters to work with. So, it’s obviously of huge importance to get your message across

In September 2002 Google News was launched in beta mode with the hope of giving readers the ability to read not only one perspective, but many, on whatever topic of news was out there. Over three years later Google News has

From tiny acorns grow mighty oaks. Like weblogs (blogs) before them, video blogs (vlogs) are emerging from a tightly knit online community and entering into a more mainstream Internet fare. Our consulting team at

In November I wrote an article and referenced a trip that ICMediaDirect.com’s VP of Business Development, Diana Lee, took to China. She participated in Shanghai’s inaugural ad:tech conference. It was a great trip and our