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  • Gotuit Starts Video Portal with Search and Ad Implications

    Gotuit Media, a video-on-demand content provider, recently unveiled Gotuit.com, which is an ad-supported broadband video portal. It hopes to use a tagging system as well as a sleek interface to give users a pleasant…

  • Lead Generation: Pay-Per-Action

    The June 20th cocktail party for Exchange Place could have doubled as a movie set. I was an invited guest representing ICMediaDirect.com and among some advertising professionals thoroughly enjoying views of the Manhattan…

  • Mortgage Lead Gen’s “Strive for 5”

    At the dealer where I take my car to be serviced, plain paper printouts adorn the walls reading, “We Strive for Five.” After asking, I learned that the service writers, that is, the one who handles your visit, receives more money if you give…

  • Lap Top Design Contest Draws Hundreds of Contestants

    Laptop Design USA was looking for a few good computer geeks to create a unique design for the cover of a lap top computer.

  • Comcast Debuts CD Sampler of Internet Sites

    There’s a new kind of premium that helps consumers tame the Internet. It’s a CD that lists—and links—the top Web sites on a given topic, from music or golf to diabetes or pet care.

  • P&I Postscripts

    CINGULAR WIRELESS: has been courting Ohioans with a…UNITED AIRLINES: is out with a new…

  • Discovery Channel Sinks Teeth Into Shark Stunt

    Discovery Channel is making sharks come alive with a new buzz campaign to promote its annual Shark Week programming, a weeklong marathon on sharks.

  • Mozilla Will Immortalize Evangelical Users

    Dedicated users of the Firefox Web browser will have a shot at being written into the very source code of the next version of the browser, Firefox 2.0. In observance of the Mozilla Foundation’s three-year anniversary, on July 15 the…

  • It’s PhatGuru.com, New York City’s Hippest Website

    New York, NY – July 19th, 2006 -What do you get when New York City’s coolest go online to dish on what’s trendy and what’s yesterday’s news? You get PhatGuru.com, a content rich website that launches today with enough flair…

  • ItsPerformance.com Launches Superior Advertising Platform Today

    Gaithersburg, MD July 17th, 2006 – Today ItsPerformance.com launches the most innovative and effective advertising platform found on the Internet. The continued growth and confidence shown in online advertising suggests that…