This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.

The past three weeks have had more than just the financial markets on edge. They have caused the whole world to take notice. Included in that group are those in the mortgage lead generation market. After years of prosperity, that…

The marketing of subprime credit cards has gone on in scale, albeit rather quietly for years. My first recollection of these cards comes in 2002 not long after the collapse of Providian and their NextCard division which made, and…

There are a lot of outrageous claims made by advertisers on the Internet, and as an affiliate, one needs to be careful not to get caught knowingly passing along bogus claims. This week the FTC announced that it has stopped a…

A few weeks ago, Nielsen//NetRatings decided to shift its focus from page views to the length of visits on Web sites. On Monday, comScore followed up with a change of its own by introducing qSearch 2.0. Google in particular will…

American Express is playing off the back-to-school shopping time period with an incentive tied to its gift cards

Walgreens has partnered with American Association of Retired Persons in a promotion to get its customers to attend its annual event.

Carlson Marketing is offering a new option to redeem loyalty points via a digital music store.

Norwegian Cruise Line and the Professional Golfers’ Association have teamed up in a marketing partnership that names Norwegian as the official cruise line of the PGA Tour and Champions Tour.

Hanes Canada has launched an instant-win game offering the chance to win one of three $25,000 grand prizes.