Page views were once the standard by which the popularity and sway of Web sites was measured, but that is all changing now with the emergence of Web 2.0, and AJAX (Asynchronous JavaScript) in particular. Many sites now contain…

A consumer survey conducted by ForeSee Results and FGI Research indicates that overall, consumers who shopped online this holiday season were happy with the top 40 retailers on the Internet.

“Don’t be evil.”
This has been Google’s long-standing motto, and is supposed to embody what the search giant is, but with a recent blog post by Firefox co-founder Blake Ross, there is more than a subtle indication that Google…

When those of us in the online advertising world think of lead generation, we often think of the volume leaders – mortgage and education. It’s hard not to, as they, for the most part, dominate our advertising consciousness, especially…

Last year, one of the predictions we made was that someone would create the X10 equivalent for Chinese traffic. Someone would create the ad that would not only monetize any remnant but signal a new dawn of advertising. With so much…

The man, the myth, the legend. To black hat SEOs he embodies the dreaded arch enemy. To white hats, he is the source for authoritative, accurate advice you can trust.

Are you ready for some football? Brand marketers have been for months, but they’re no longer thinking only of Super Bowl Sunday. Many have expanded from

Pick Your Partners Walk for the kids? Support the local library? PROMO’s Annual Planning Guide will help you choose cause marketing partners from worthy organizations.

Though Google is a search and advertising behemoth stateside, it has had its share of problems mimicking this dominance overseas, and Sergey Brin’s own motherland, Russia, is no exception.

The line “Top Search Terms of 2006” has a certain ring to it. It’s always interesting to get a glimpse into what searchers were most eager to see or read about online, and top search terms are a nice way of summarizing that…