-
Mergers and Hackquisitions
The results of last week’s election will keep people talking for years to come. While thousands following the results from ad:tech and the millions country-wide found themselves glued to the television well into the night…
-
Globalizer announced the official launch of its new affiliate marketing network
Globalizer, LLC, an online marketing agency announced the official launch of its new affiliate marketing network, www.GlobalizerNetwork.com
-
Fox Interactive Media’s Michael Barrett Named CEO of AdMeld
New, Advanced Platform Emerges from Beta Program to Maximize Publisher Revenue from Networks and Exchanges
Gets $7 Million Backing from Spark Capital and the Foundry Group -
Trancos, Inc. Announces Launch of LEADCAST, an Innovative Lead Exchange Marketplace
Trancos, Inc, a leading online marketing company is announcing the launch of a new division: www.leadcast.com. This new self-serve platform allows businesses to bid on leads in real-time and sell leads. Leadcast is to leads what Google Adsense is to clicks.
-
Agencies
Mars Promotes Zeitler to VP Shopper Marketing
Shopper marketing ad agency Mars Advertising has promoted Kristine Zeitler to vice president of shopper marketing.
-
CPA Empire Announces Name Change to affiliate.com
New name reflects the company’s leading position within the affiliate marketing industry
-
Message from Hilary Schneider of Yahoo! Search Marketing
We wanted to reach out to you directly regarding Google’s decision, announced earlier today, to terminate the advertising services agreement that the companies announced in June.
-
Top Sites do not translate well on mobile phones
In hopes of promoting a new product, Bango, a mobile Web technology firm, reported that half of the 20 most visited Web sites according to Nielsen Online did not translate well on mobile phones.
-
Mobile Ads Get Lots of Memorable Exposure
Limbo, a mobile social network, partnered with GfK Technology, a market research company, to release their Mobile Advertising Report for the third quarter of 2008 on Monday.
-
Even the Rich Are Watching Their Spending
According to recent surveys released by Unity Marketing and Ipsos Mendelsohn, affluent households are spending less of their money on luxuries and are choosing instead to focus on improving their homes.
Author